AI Insights · Timothy · April 2021
Top 5 Drawing & Coloring iOS Apps in Latin America: Q1 2021 Performance
A Sensor Tower analysis reveals the Q1 2021 performance trends of the leading drawing and coloring apps on iOS in Latin America. Discover the download and user engagement metrics.
In the first quarter of 2021, the drawing and coloring category for iOS apps experienced varying degrees of user engagement across Latin America. Sensor Tower provides a detailed look into the performance of the top five apps in this creative niche.
Color by Number:Coloring Games started the quarter with over 14K downloads and closed with around 9K, showing a fluctuating download trend. This app’s weekly active users saw a peak of over 50K in the last week of December 2020 but ended March with a slight increase to 33K from the previous weeks. Revenue for this app showed a downward trend, starting at approximately $6.9K and ending the quarter at around $4.9K.
Colorfy: Coloring Book Games maintained a steady download rate, opening the quarter with 8K and rising to over 7K by the end of March. Weekly active users demonstrated resilience, with a notable rise from 15K to 19K in the last weeks of March. Revenue exhibited a decline from $6.3K to just under $4.7K.
For Pixel Art - Color by Number, downloads dipped from 13K to around 9K, while weekly active users decreased from 100K in December to 79K by the end of March. The revenue followed a similar downward trend, starting at $3.2K and decreasing to around $2.5K.
Polysphere: Art Puzzle 3D saw a decrease in downloads from 6K to under 2K, with active users also reducing from 10K to just over 3.5K. Revenue for this app showed a modest decrease from $2.2K to $1.7K.
Lastly, Kids Drawing Games 3-5 years maintained a relatively stable download count, hovering around 3K throughout the quarter. The app's weekly active users showed a slight increase, starting at 8.2K and growing to 6.7K. The revenue for this app fluctuated slightly, with a starting point of $2K and ending the quarter at $2.2K.
For more insights on app performance and trends, Sensor Tower's platform offers comprehensive data and analysis tools.